Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Tested every day on an emulated Nexus 5X mobile at 3G Slow ( 400Kbps/400Kbps 400ms RTT). Find out more about why it's so important to test at slow speeds. Sites are sorted by Cumulative Layout Shift which is a score based on how often users experience unexpected layout shifts. Sites should aim for a score of less than 0.1

RETAIL SITES IN USA ON A SLOW CONNECTION

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#1 IKEA
1.9s Backend
6.5s Start Render
11.85s Largest Contentful Paint
27.63s First CPU Idle
56.35s Time To Interactive
56.6s Visually Complete
178.5s Fully Loaded

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#2 MACYS
2.35s Backend
11s Start Render
11.14s Largest Contentful Paint
16.2s Visually Complete
117.57s First CPU Idle
119.28s Time To Interactive
120s Fully Loaded

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#3 TARGET
4.11s Backend
4.7s Start Render
11.9s Last Painted Hero
11.93s Largest Contentful Paint
31.48s First CPU Idle
31.48s Time To Interactive
33.1s Visually Complete
78.73s Fully Loaded

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#4 AMAZON
1.85s Backend
8s Start Render
8.05s Largest Contentful Paint
8.34s First CPU Idle
8.34s Time To Interactive
34s Last Painted Hero
44.8s Visually Complete
70.51s Fully Loaded

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#5 HOME DEPOT
1.85s Backend
11.5s Start Render
27.47s Largest Contentful Paint
45.43s First CPU Idle
53.8s Visually Complete
106.58s Time To Interactive
115.8s Last Painted Hero
117.13s Fully Loaded

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#6 DELL
2.2s Backend
5.3s Start Render
8.06s Largest Contentful Paint
14.01s First CPU Idle
16.3s Last Painted Hero
16.3s Visually Complete
63.79s Time To Interactive
74.16s Fully Loaded

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#7 ETSY
2.01s Backend
4.27s Start Render
6.05s Largest Contentful Paint
14.87s First CPU Idle
17.2s Last Painted Hero
17.2s Visually Complete
44.58s Time To Interactive
49.07s Fully Loaded

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#8 LOWES
2.46s Backend
3.1s Start Render
4.25s Largest Contentful Paint
52.42s First CPU Idle
118.6s Last Painted Hero
118.6s Visually Complete
118.78s Time To Interactive
120.03s Fully Loaded

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#9 EBAY
2.34s Backend
6.7s Start Render
9.43s First CPU Idle
9.43s Time To Interactive
9.84s Largest Contentful Paint
56.1s Last Painted Hero
56.1s Visually Complete
56.49s Fully Loaded

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#10 WISH
4.71s Backend
5.3s Start Render
6.57s First CPU Idle
6.57s Time To Interactive
10.02s Largest Contentful Paint
100.7s Last Painted Hero
100.7s Visually Complete
105.79s Fully Loaded

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#11 LEGO
1.78s Backend
6.4s Start Render
28.04s First CPU Idle
30.38s Largest Contentful Paint
33.3s Last Painted Hero
34.02s Time To Interactive
34.1s Visually Complete
46.74s Fully Loaded

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#12 KROGER
2.87s Backend
9.6s Start Render
10.46s Largest Contentful Paint
35.51s First CPU Idle
42.3s Last Painted Hero
42.3s Visually Complete
69.1s Time To Interactive
83.35s Fully Loaded

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#13 REI
1.98s Backend
7.8s Start Render
8.11s Largest Contentful Paint
16.4s Last Painted Hero
43.51s First CPU Idle
83.88s Time To Interactive
94.75s Fully Loaded
97.9s Visually Complete

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#14 WALMART
2.34s Backend
6.6s Start Render
6.6s First CPU Idle
6.6s Time To Interactive
6.79s Largest Contentful Paint
61.99s Fully Loaded
69.6s Last Painted Hero
69.6s Visually Complete

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#15 APPLE
2.13s Backend
5.1s Start Render
19.13s First CPU Idle
19.33s Time To Interactive
26.41s Largest Contentful Paint
88.1s Last Painted Hero
88.1s Visually Complete
90.39s Fully Loaded

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#16 COSTCO
2s Backend
16.8s Start Render
26.56s Largest Contentful Paint
87.1s Visually Complete
118s Time To Interactive
118.02s First CPU Idle
119.73s Fully Loaded

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#17 NIKE
2.07s Backend
29.6s Start Render
31.4s First CPU Idle
111.9s Largest Contentful Paint
116.52s Time To Interactive
119.95s Fully Loaded
120.2s Last Painted Hero
120.2s Visually Complete

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