Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Tested every day on a desktop Chrome desktop browser with a fast connection (25Mbps/10Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN USA ON A FAST CONNECTION

See full dashboard comparing all sites >

#1 LOWES
0.24s Backend
0.4s Start Render
2.21s Largest Contentful Paint
15.78s First CPU Idle
15.78s Time To Interactive
95.6s Last Painted Hero
95.6s Visually Complete
119.87s Fully Loaded

Explore why this site is the fastest >

#2 ALIEXPRESS
0.21s Backend
0.5s Start Render
1.95s Largest Contentful Paint
5.8s First CPU Idle
5.8s Time To Interactive
31.36s Fully Loaded
36.6s Last Painted Hero
36.6s Visually Complete

Explore this site >

#3 AMAZON
0.12s Backend
0.5s Start Render
1.59s Largest Contentful Paint
5.41s First CPU Idle
5.41s Time To Interactive
19.16s Fully Loaded
21.4s Last Painted Hero
21.4s Visually Complete

Explore this site >

#4 WALMART
0.08s Backend
0.5s Start Render
0.8s Largest Contentful Paint
3.6s Last Painted Hero
3.6s Visually Complete
5.96s First CPU Idle
5.96s Time To Interactive
17.9s Fully Loaded

Explore this site >

#5 EBAY
0.21s Backend
0.6s Start Render
0.92s Largest Contentful Paint
6.42s First CPU Idle
6.42s Time To Interactive
9.05s Fully Loaded
12.6s Last Painted Hero
12.6s Visually Complete

Explore this site >

#6 KOHLS
0.25s Backend
0.7s Start Render
0.95s Largest Contentful Paint
14.03s First CPU Idle
14.03s Time To Interactive
16.03s Fully Loaded
17.9s Last Painted Hero
17.9s Visually Complete

Explore this site >

#7 TARGET
0.16s Backend
0.7s Start Render
1.98s Largest Contentful Paint
2s Last Painted Hero
2s Visually Complete
7.17s First CPU Idle
7.17s Time To Interactive
12.23s Fully Loaded

Explore this site >

#8 ETSY
0.34s Backend
0.8s Start Render
1.9s Largest Contentful Paint
2.5s Last Painted Hero
2.5s Visually Complete
3.15s First CPU Idle
3.15s Time To Interactive
10.01s Fully Loaded

Explore this site >

#9 COSTCO
0.19s Backend
1.5s Start Render
1.71s Largest Contentful Paint
5.2s Visually Complete
7.32s First CPU Idle
7.32s Time To Interactive
8.4s Last Painted Hero
11.6s Fully Loaded

Explore this site >

#10 SEARS
1.15s Backend
2.3s Start Render
5.65s Largest Contentful Paint
14.19s First CPU Idle
14.19s Time To Interactive
16.04s Fully Loaded
16.4s Last Painted Hero
16.4s Visually Complete

Explore why this site is the slowest >

#11 WISH
2.46s Backend
2.8s Start Render
3.36s Largest Contentful Paint
6.2s Last Painted Hero
11.1s Visually Complete
11.74s First CPU Idle
11.74s Time To Interactive
14.45s Fully Loaded

Explore this site >

#12 HOME DEPOT
0.2s Backend
3.2s Start Render
3.2s Last Painted Hero
4.4s Visually Complete
4.51s Largest Contentful Paint
11.49s First CPU Idle
11.49s Time To Interactive
25.92s Fully Loaded

Explore this site >