SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 AMAZON
0.07s Backend
0.23s Largest Contentful Paint
0.3s Start Render
0.3s First CPU Idle
0.3s Time To Interactive
0.3s Last Painted Hero
0.3s Visually Complete
1.3s Fully Loaded

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#2 DELL
0.09s Backend
0.4s Start Render
0.7s Largest Contentful Paint
0.9s Last Painted Hero
7.03s First CPU Idle
7.03s Time To Interactive
45.1s Fully Loaded
49.9s Visually Complete

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#3 WALMART
0.12s Backend
0.5s Start Render
0.5s Last Painted Hero
2.56s Largest Contentful Paint
4.5s Visually Complete
6.15s Fully Loaded
6.32s First CPU Idle
6.32s Time To Interactive

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#4 ETSY
0.35s Backend
0.5s Start Render
0.82s Largest Contentful Paint
0.9s Last Painted Hero
0.9s Visually Complete
3.32s First CPU Idle
3.32s Time To Interactive
12.75s Fully Loaded

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#5 LEGO
0.06s Backend
0.5s Start Render
4.31s Largest Contentful Paint
7.07s First CPU Idle
7.07s Time To Interactive
7.29s Fully Loaded
7.5s Last Painted Hero
7.5s Visually Complete

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#6 LOWES
0.35s Backend
0.6s Start Render
0.9s Largest Contentful Paint
20.52s First CPU Idle
20.52s Time To Interactive
117.45s Fully Loaded
120.2s Last Painted Hero
120.2s Visually Complete

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#7 EBAY
0.35s Backend
0.6s Start Render
1.25s Largest Contentful Paint
6s Last Painted Hero
6s Visually Complete
8.43s First CPU Idle
8.43s Time To Interactive
16.26s Fully Loaded

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#8 REI
0.16s Backend
0.7s Start Render
1.13s Largest Contentful Paint
6.8s Last Painted Hero
6.8s Visually Complete
9.95s First CPU Idle
9.95s Time To Interactive
13.83s Fully Loaded

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#9 COSTCO
0.13s Backend
0.9s Start Render
2.7s Largest Contentful Paint
6.3s Visually Complete
10.8s Last Painted Hero
13.1s Fully Loaded
13.34s First CPU Idle
13.34s Time To Interactive

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#10 IKEA
0.29s Backend
1.2s Start Render
1.42s Largest Contentful Paint
10.33s First CPU Idle
10.33s Time To Interactive
13.6s Last Painted Hero
13.6s Visually Complete
15.65s Fully Loaded

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#11 TARGET
0.17s Backend
1.3s Start Render
1.3s Largest Contentful Paint
1.7s Visually Complete
3.7s Last Painted Hero
9.71s First CPU Idle
9.71s Time To Interactive
12.42s Fully Loaded

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#12 APPLE
0.18s Backend
1.3s Start Render
2.12s First CPU Idle
2.12s Time To Interactive
2.12s Largest Contentful Paint
2.19s Fully Loaded
2.2s Last Painted Hero
2.2s Visually Complete

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#13 CRATE AND BARREL
0.1s Backend
1.04s Largest Contentful Paint
1.6s Start Render
3.8s Last Painted Hero
3.8s Visually Complete
6.48s First CPU Idle
6.48s Time To Interactive
116.78s Fully Loaded

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#14 KROGER
0.95s Backend
1.9s Start Render
1.92s Largest Contentful Paint
9.46s First CPU Idle
9.46s Time To Interactive
14.72s Fully Loaded
19.7s Visually Complete
19.8s Last Painted Hero

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#15 NIKE
0.93s Backend
2.1s Start Render
4.91s Largest Contentful Paint
12.37s First CPU Idle
12.37s Time To Interactive
16.17s Fully Loaded
20.9s Last Painted Hero
20.9s Visually Complete

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#16 HOME DEPOT
0.28s Backend
1.64s Largest Contentful Paint
2.2s Start Render
12.7s Last Painted Hero
16.81s First CPU Idle
16.81s Time To Interactive
38s Visually Complete
116.07s Fully Loaded

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#17 WISH
1.56s Backend
2.3s Start Render
6.74s Largest Contentful Paint
16.53s First CPU Idle
16.53s Time To Interactive
16.84s Fully Loaded
21.8s Last Painted Hero
21.8s Visually Complete

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#18 B&H
0.29s Backend
0.7s Start Render
0.73s Largest Contentful Paint
2.48s First CPU Idle
2.48s Time To Interactive
9.54s Fully Loaded
12.6s Last Painted Hero
12.7s Visually Complete

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