SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 DELL
0.1s Backend
0.4s Start Render
0.74s Largest Contentful Paint
2.8s Last Painted Hero
6.28s First CPU Idle
6.28s Time To Interactive
45.4s Fully Loaded
49.6s Visually Complete

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#2 AMAZON
0.14s Backend
0.5s Start Render
0.6s Last Painted Hero
0.6s Visually Complete
0.74s First CPU Idle
0.74s Time To Interactive
1.29s Largest Contentful Paint
10.55s Fully Loaded

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#3 COSTCO
0.18s Backend
0.5s Start Render
9.13s Largest Contentful Paint
9.5s Last Painted Hero
9.5s Visually Complete
24.61s Fully Loaded
25.44s First CPU Idle
25.44s Time To Interactive

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#4 B&H
0.26s Backend
0.6s Start Render
0.68s Largest Contentful Paint
3.58s First CPU Idle
3.58s Time To Interactive
56.5s Fully Loaded
57s Last Painted Hero
61.5s Visually Complete

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#5 EBAY
0.24s Backend
0.7s Start Render
1.27s Largest Contentful Paint
6.26s First CPU Idle
6.26s Time To Interactive
8.84s Fully Loaded
13s Last Painted Hero
13s Visually Complete

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#6 IKEA
0.11s Backend
0.8s Start Render
3.6s Last Painted Hero
4.23s Largest Contentful Paint
4.6s Visually Complete
6.44s First CPU Idle
6.44s Time To Interactive
7.68s Fully Loaded

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#7 WALMART
0.08s Backend
1s Start Render
1.03s Largest Contentful Paint
4.2s Last Painted Hero
4.2s Visually Complete
8.27s First CPU Idle
8.27s Time To Interactive
12.48s Fully Loaded

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#8 APPLE
0.09s Backend
1s Start Render
1.14s First CPU Idle
1.14s Time To Interactive
1.48s Fully Loaded
1.54s Largest Contentful Paint
1.6s Last Painted Hero
2.4s Visually Complete

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#9 ETSY
0.55s Backend
1.1s Start Render
1.5s Largest Contentful Paint
1.5s Last Painted Hero
1.5s Visually Complete
3.76s First CPU Idle
3.76s Time To Interactive
4.74s Fully Loaded

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#10 REI
0.4s Backend
1.1s Start Render
1.65s Largest Contentful Paint
5.12s First CPU Idle
5.12s Time To Interactive
6s Last Painted Hero
6.27s Fully Loaded
9s Visually Complete

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#11 LEGO
0.28s Backend
1.2s Start Render
1.23s Largest Contentful Paint
5.5s Last Painted Hero
5.5s Visually Complete
5.55s First CPU Idle
5.55s Time To Interactive
6.05s Fully Loaded

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#12 CRATE AND BARREL
0.11s Backend
1.2s Start Render
2.51s Largest Contentful Paint
3.4s Last Painted Hero
3.4s Visually Complete
8.6s First CPU Idle
8.6s Time To Interactive
43.84s Fully Loaded

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#13 TARGET
0.48s Backend
1.5s Start Render
2.05s Largest Contentful Paint
3.5s Last Painted Hero
8.68s First CPU Idle
8.68s Time To Interactive
8.9s Visually Complete
12.33s Fully Loaded

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#14 HOME DEPOT
0.02s Backend
1.5s Start Render
1.56s Largest Contentful Paint
4.4s Last Painted Hero
11.23s First CPU Idle
11.23s Time To Interactive
20s Visually Complete
37.86s Fully Loaded

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#15 NIKE
0.31s Backend
1.6s Start Render
4.22s Largest Contentful Paint
7.35s First CPU Idle
7.35s Time To Interactive
10.48s Fully Loaded
10.5s Last Painted Hero
10.5s Visually Complete

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#16 WISH
0.92s Backend
1.9s Start Render
6.57s Largest Contentful Paint
12.46s First CPU Idle
12.46s Time To Interactive
14.28s Fully Loaded
16.8s Last Painted Hero
16.8s Visually Complete

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#17 LOWES
1.15s Backend
1.9s Start Render
2.21s Largest Contentful Paint
6.8s Last Painted Hero
16.57s First CPU Idle
16.57s Time To Interactive
66.1s Visually Complete
115.62s Fully Loaded

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#18 KROGER
0.96s Backend
2.3s Largest Contentful Paint
2.4s Start Render
9.8s Last Painted Hero
9.8s Visually Complete
11.08s First CPU Idle
11.08s Time To Interactive
14.52s Fully Loaded

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