SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 APPLE
0.09s Backend
0.5s Start Render
0.8s Last Painted Hero
1.28s First CPU Idle
1.28s Time To Interactive
1.5s Visually Complete
1.51s Fully Loaded
1.55s Largest Contentful Paint

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#2 LEGO
0.11s Backend
0.6s Start Render
1.17s Largest Contentful Paint
4.4s Last Painted Hero
4.4s Visually Complete
4.7s First CPU Idle
4.7s Time To Interactive
6.23s Fully Loaded

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#3 DELL
0.16s Backend
0.6s Start Render
0.75s Largest Contentful Paint
2.5s Last Painted Hero
6.57s First CPU Idle
6.57s Time To Interactive
45.31s Fully Loaded
49.7s Visually Complete

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#4 AMAZON
0.11s Backend
0.7s Start Render
6.13s Largest Contentful Paint
6.4s First CPU Idle
6.4s Time To Interactive
18.59s Fully Loaded
23.4s Last Painted Hero
23.4s Visually Complete

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#5 EBAY
0.23s Backend
0.7s Start Render
1.1s Visually Complete
1.11s Largest Contentful Paint
1.5s Last Painted Hero
3.82s First CPU Idle
3.82s Time To Interactive
7.48s Fully Loaded

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#6 WALMART
0.08s Backend
0.7s Start Render
0.73s Largest Contentful Paint
4.4s Last Painted Hero
4.7s Visually Complete
8.42s First CPU Idle
8.42s Time To Interactive
12.09s Fully Loaded

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#7 B&H
0.24s Backend
0.7s Start Render
0.75s Largest Contentful Paint
2.95s First CPU Idle
2.95s Time To Interactive
34.14s Fully Loaded
35s Last Painted Hero
38.4s Visually Complete

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#8 IKEA
0.1s Backend
0.7s Start Render
2.24s Largest Contentful Paint
3.8s Last Painted Hero
5s Visually Complete
12.82s First CPU Idle
12.82s Time To Interactive
13.74s Fully Loaded

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#9 ETSY
0.48s Backend
1.1s Start Render
1.44s Largest Contentful Paint
1.5s Last Painted Hero
1.5s Visually Complete
3s First CPU Idle
3s Time To Interactive
4.33s Fully Loaded

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#10 COSTCO
0.22s Backend
1.1s Start Render
6.93s Largest Contentful Paint
6.95s First CPU Idle
6.95s Time To Interactive
7s Visually Complete
7.4s Last Painted Hero
14.73s Fully Loaded

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#11 REI
0.26s Backend
1.1s Start Render
1.4s Largest Contentful Paint
3s Last Painted Hero
4.88s First CPU Idle
4.88s Time To Interactive
6.13s Fully Loaded
9.1s Visually Complete

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#12 CRATE AND BARREL
0.08s Backend
1.2s Start Render
1.55s Largest Contentful Paint
3.8s Last Painted Hero
3.8s Visually Complete
8.25s First CPU Idle
8.25s Time To Interactive
17.83s Fully Loaded

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#13 HOME DEPOT
0.01s Backend
1.6s Start Render
1.65s Largest Contentful Paint
6s Last Painted Hero
13.22s First CPU Idle
13.22s Time To Interactive
17s Visually Complete
32.44s Fully Loaded

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#14 TARGET
0.52s Backend
1.7s Start Render
1.85s Largest Contentful Paint
3.6s Last Painted Hero
7.8s Visually Complete
8.32s First CPU Idle
8.32s Time To Interactive
11.98s Fully Loaded

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#15 LOWES
1.65s Backend
1.9s Start Render
2.42s Largest Contentful Paint
2.5s Last Painted Hero
10s Visually Complete
18.57s First CPU Idle
18.57s Time To Interactive
116.39s Fully Loaded

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#16 WISH
1.18s Backend
2.2s Start Render
5.94s Largest Contentful Paint
8s Last Painted Hero
12.06s First CPU Idle
12.06s Time To Interactive
14.7s Visually Complete
22.73s Fully Loaded

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#17 KROGER
1.41s Backend
2.26s Largest Contentful Paint
2.3s Start Render
8.5s Last Painted Hero
10.5s Visually Complete
14.73s First CPU Idle
14.73s Time To Interactive
14.83s Fully Loaded

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#18 NIKE
0.69s Backend
2.5s Start Render
5.24s Largest Contentful Paint
10.13s First CPU Idle
10.13s Time To Interactive
19.18s Fully Loaded
24.3s Last Painted Hero
24.3s Visually Complete

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