SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 COSTCO
0.11s Backend
0.5s Start Render
0.95s Largest Contentful Paint
7s Last Painted Hero
7s Visually Complete
11.22s First CPU Idle
11.22s Time To Interactive
11.28s Fully Loaded

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#2 AMAZON
0.13s Backend
0.6s Start Render
4.95s First CPU Idle
4.95s Time To Interactive
14.9s Fully Loaded
19.72s Largest Contentful Paint
20s Last Painted Hero
20s Visually Complete

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#3 EBAY
0.24s Backend
0.6s Start Render
1.17s Largest Contentful Paint
5.87s First CPU Idle
5.87s Time To Interactive
8.2s Fully Loaded
12.7s Last Painted Hero
12.7s Visually Complete

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#4 B&H
0.27s Backend
0.6s Start Render
0.65s Largest Contentful Paint
3.21s First CPU Idle
3.21s Time To Interactive
18.79s Fully Loaded
20s Last Painted Hero
23.8s Visually Complete

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#5 LEGO
0.11s Backend
0.6s Start Render
1.06s Largest Contentful Paint
5.2s Last Painted Hero
5.2s Visually Complete
5.6s First CPU Idle
5.6s Time To Interactive
6.05s Fully Loaded

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#6 DELL
0.33s Backend
0.7s Start Render
0.82s Largest Contentful Paint
6.63s First CPU Idle
6.63s Time To Interactive
18s Last Painted Hero
18s Visually Complete
44.73s Fully Loaded

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#7 REI
0.17s Backend
0.9s Start Render
1.37s Largest Contentful Paint
3s Last Painted Hero
5.46s First CPU Idle
5.46s Time To Interactive
6.69s Fully Loaded
7s Visually Complete

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#8 WALMART
0.09s Backend
1s Start Render
1.06s Largest Contentful Paint
3.23s First CPU Idle
3.23s Time To Interactive
5.18s Fully Loaded
10s Last Painted Hero
10s Visually Complete

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#9 ETSY
0.51s Backend
1s Start Render
1.3s Largest Contentful Paint
1.4s Last Painted Hero
1.4s Visually Complete
2.84s First CPU Idle
2.84s Time To Interactive
4.49s Fully Loaded

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#10 CRATE AND BARREL
0.11s Backend
1.1s Start Render
1.39s Largest Contentful Paint
3.3s Last Painted Hero
3.3s Visually Complete
7.07s First CPU Idle
7.07s Time To Interactive
117.78s Fully Loaded

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#11 IKEA
0.41s Backend
1.4s Start Render
2.4s Largest Contentful Paint
4.9s Last Painted Hero
8.5s Visually Complete
9.18s First CPU Idle
9.18s Time To Interactive
14.87s Fully Loaded

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#12 HOME DEPOT
0.01s Backend
1.5s Start Render
1.57s Largest Contentful Paint
10.95s First CPU Idle
10.95s Time To Interactive
16s Last Painted Hero
16s Visually Complete
29.55s Fully Loaded

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#13 APPLE
0.08s Backend
1.5s Start Render
1.5s First CPU Idle
1.5s Time To Interactive
1.7s Last Painted Hero
1.7s Visually Complete
1.79s Largest Contentful Paint
1.81s Fully Loaded

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#14 KROGER
0.88s Backend
1.5s Start Render
2.07s Largest Contentful Paint
7.6s Last Painted Hero
7.6s Visually Complete
8.41s First CPU Idle
8.41s Time To Interactive
11.76s Fully Loaded

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#15 NIKE
0.52s Backend
1.6s Start Render
4s Largest Contentful Paint
7.28s First CPU Idle
7.28s Time To Interactive
14.24s Fully Loaded
15s Last Painted Hero
15s Visually Complete

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#16 TARGET
0.49s Backend
2.2s Start Render
2.39s Largest Contentful Paint
4.3s Last Painted Hero
9s Visually Complete
9.49s First CPU Idle
9.49s Time To Interactive
13.08s Fully Loaded

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#17 LOWES
2.07s Backend
2.2s Start Render
3.1s Last Painted Hero
3.13s Largest Contentful Paint
16.47s First CPU Idle
16.47s Time To Interactive
35s Visually Complete
115.93s Fully Loaded

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#18 WISH
1.3s Backend
2.5s Start Render
6.17s Largest Contentful Paint
12.88s First CPU Idle
12.88s Time To Interactive
14.44s Fully Loaded
16.4s Last Painted Hero
16.4s Visually Complete

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