SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Tested every day on a desktop Chrome desktop browser with a fast connection (25Mbps/10Mbps 10ms RTT). Sites are sorted by Largest Contentful Paint which is when the largest element – usually image or video – in the viewport is rendered.

RETAIL SITES IN USA ON A FAST CONNECTION

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#1 LOWES
0.4s Backend
0.7s Start Render
0.87s Largest Contentful Paint
13.8s Last Painted Hero
15s Visually Complete
17.68s First CPU Idle
17.68s Time To Interactive
21.52s Fully Loaded

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#2 DELL
0.21s Backend
1s Largest Contentful Paint
1.2s Start Render
7.63s First CPU Idle
7.63s Time To Interactive
10.4s Last Painted Hero
10.5s Visually Complete
12.34s Fully Loaded

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#3 ETSY
0.33s Backend
0.7s Start Render
1.04s Largest Contentful Paint
1.3s Visually Complete
1.9s Last Painted Hero
3.88s First CPU Idle
3.88s Time To Interactive
4s Fully Loaded

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#4 REI
0.18s Backend
0.9s Start Render
1.19s Largest Contentful Paint
8.4s Last Painted Hero
8.4s Visually Complete
10.33s First CPU Idle
10.33s Time To Interactive
10.42s Fully Loaded

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#5 CRATE AND BARREL
0.1s Backend
1.2s Start Render
1.25s Largest Contentful Paint
11.46s First CPU Idle
11.46s Time To Interactive
24s Visually Complete
38.5s Last Painted Hero
111.3s Fully Loaded

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#6 IKEA
0.19s Backend
0.8s Start Render
1.25s Largest Contentful Paint
4.4s Last Painted Hero
7.1s Visually Complete
9.67s First CPU Idle
9.67s Time To Interactive
15.16s Fully Loaded

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#7 EBAY
0.41s Backend
0.7s Start Render
1.31s Largest Contentful Paint
7.79s First CPU Idle
7.79s Time To Interactive
8.48s Fully Loaded
12.8s Last Painted Hero
12.8s Visually Complete

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#8 TARGET
0.2s Backend
1.32s Largest Contentful Paint
1.4s Start Render
1.4s Visually Complete
3.4s Last Painted Hero
12.43s First CPU Idle
12.43s Time To Interactive
13.44s Fully Loaded

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#9 APPLE
0.12s Backend
0.8s Start Render
1.61s Largest Contentful Paint
2.16s First CPU Idle
2.16s Time To Interactive
10s Last Painted Hero
10s Visually Complete
10.42s Fully Loaded

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#10 HOME DEPOT
0.18s Backend
1.71s Largest Contentful Paint
2.2s Start Render
16.3s First CPU Idle
16.3s Time To Interactive
20s Last Painted Hero
95s Visually Complete
116.67s Fully Loaded

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#11 KROGER
0.8s Backend
1.5s Start Render
1.85s Largest Contentful Paint
8.09s First CPU Idle
8.09s Time To Interactive
12.32s Fully Loaded
14.8s Last Painted Hero
14.8s Visually Complete

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#12 WISH
1.7s Backend
1.9s Start Render
2.28s Largest Contentful Paint
9.64s First CPU Idle
9.64s Time To Interactive
14.82s Fully Loaded
16.3s Last Painted Hero
16.3s Visually Complete

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#13 WALMART
0.12s Backend
0.5s Start Render
3.51s Largest Contentful Paint
8.4s Last Painted Hero
15.32s Fully Loaded
15.77s First CPU Idle
15.77s Time To Interactive
20.5s Visually Complete

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#14 COSTCO
0.11s Backend
1.6s Start Render
3.71s Largest Contentful Paint
8.66s First CPU Idle
8.66s Time To Interactive
10.52s Fully Loaded
12.5s Last Painted Hero
13s Visually Complete

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#15 LEGO
0.06s Backend
0.5s Start Render
3.95s Largest Contentful Paint
6.88s First CPU Idle
6.88s Time To Interactive
7.1s Last Painted Hero
7.1s Visually Complete
13.88s Fully Loaded

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#16 NIKE
0.68s Backend
2s Start Render
5.1s Largest Contentful Paint
12.56s First CPU Idle
12.56s Time To Interactive
16.76s Fully Loaded
19.5s Last Painted Hero
19.5s Visually Complete

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#17 AMAZON
0.26s Backend
1.4s Start Render
1.4s Last Painted Hero
6.64s First CPU Idle
6.64s Time To Interactive
21.77s Largest Contentful Paint
48.5s Visually Complete
52.89s Fully Loaded

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#18 B&H
0.24s Backend
0.6s Start Render
0.64s Largest Contentful Paint
5.29s First CPU Idle
5.29s Time To Interactive
14.16s Fully Loaded
19.1s Last Painted Hero
19.2s Visually Complete

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