SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Largest Contentful Paint which is when the largest element – usually image or video – in the viewport is rendered.

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 AMAZON
0.14s Backend
0.5s Start Render
0.95s Largest Contentful Paint
5.27s First CPU Idle
5.27s Time To Interactive
19.83s Fully Loaded
26.7s Last Painted Hero
26.7s Visually Complete

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#2 APPLE
0.12s Backend
0.5s Start Render
1.02s Largest Contentful Paint
1.76s First CPU Idle
1.76s Time To Interactive
1.78s Fully Loaded
1.9s Last Painted Hero
3.7s Visually Complete

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#3 B&H
0.29s Backend
0.9s Start Render
1.12s Largest Contentful Paint
3.92s First CPU Idle
3.92s Time To Interactive
39.05s Fully Loaded
39.7s Last Painted Hero
39.7s Visually Complete

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#4 LEGO
0.17s Backend
1.17s Largest Contentful Paint
1.2s Start Render
4.4s Last Painted Hero
4.4s Visually Complete
4.43s First CPU Idle
4.43s Time To Interactive
5.13s Fully Loaded

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#5 DELL
0.11s Backend
0.5s Start Render
1.23s Largest Contentful Paint
2.6s Last Painted Hero
6.65s First CPU Idle
6.65s Time To Interactive
45.86s Fully Loaded
49.6s Visually Complete

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#6 ETSY
0.41s Backend
1s Start Render
1.23s Largest Contentful Paint
1.3s Last Painted Hero
1.3s Visually Complete
3.45s First CPU Idle
3.45s Time To Interactive
8.2s Fully Loaded

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#7 EBAY
0.32s Backend
0.7s Start Render
1.24s Largest Contentful Paint
3.8s First CPU Idle
3.8s Time To Interactive
7.73s Fully Loaded
10.4s Last Painted Hero
10.4s Visually Complete

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#8 WALMART
0.08s Backend
1.29s Largest Contentful Paint
1.3s Start Render
5.4s Last Painted Hero
5.4s Visually Complete
9.2s First CPU Idle
9.2s Time To Interactive
13.27s Fully Loaded

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#9 COSTCO
0.22s Backend
0.9s Start Render
1.44s Largest Contentful Paint
8s Visually Complete
10.3s Last Painted Hero
10.54s First CPU Idle
10.54s Time To Interactive
11.78s Fully Loaded

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#10 CRATE AND BARREL
0.11s Backend
1.2s Start Render
1.46s Largest Contentful Paint
3.2s Last Painted Hero
3.2s Visually Complete
8.33s First CPU Idle
8.33s Time To Interactive
17.18s Fully Loaded

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#11 HOME DEPOT
0.02s Backend
1.6s Start Render
1.68s Largest Contentful Paint
5.6s Last Painted Hero
11.91s First CPU Idle
11.91s Time To Interactive
16.5s Visually Complete
139.18s Fully Loaded

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#12 LOWES
0.41s Backend
1.2s Start Render
1.71s Largest Contentful Paint
17s Last Painted Hero
19.82s First CPU Idle
19.82s Time To Interactive
21s Visually Complete
117.56s Fully Loaded

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#13 KROGER
1.1s Backend
1.7s Start Render
2.08s Largest Contentful Paint
3.9s Last Painted Hero
4s Visually Complete
7.34s First CPU Idle
7.34s Time To Interactive
11.25s Fully Loaded

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#14 TARGET
0.66s Backend
2s Start Render
2.09s Largest Contentful Paint
5.7s Last Painted Hero
10.44s First CPU Idle
10.44s Time To Interactive
10.5s Visually Complete
16.17s Fully Loaded

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#15 IKEA
0.1s Backend
1.2s Start Render
2.39s Largest Contentful Paint
10.6s Last Painted Hero
10.6s Visually Complete
13.15s First CPU Idle
13.15s Time To Interactive
17.54s Fully Loaded

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#16 REI
1.1s Backend
2s Start Render
2.42s Largest Contentful Paint
6.25s First CPU Idle
6.25s Time To Interactive
7.5s Last Painted Hero
7.5s Visually Complete
7.53s Fully Loaded

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#17 NIKE
0.5s Backend
1.9s Start Render
4.5s Largest Contentful Paint
6.73s First CPU Idle
6.73s Time To Interactive
11s Last Painted Hero
11s Visually Complete
11.23s Fully Loaded

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#18 WISH
1.07s Backend
2.1s Start Render
6.37s Largest Contentful Paint
8.5s Last Painted Hero
13.09s First CPU Idle
13.09s Time To Interactive
15s Visually Complete
22.87s Fully Loaded

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