SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Backend which is when the first byte of the base HTML is received by the browser (AKA Time to First Byte).

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 LEGO
0.06s Backend
1s Start Render
3.8s Largest Contentful Paint
6.11s First CPU Idle
6.11s Time To Interactive
6.4s Last Painted Hero
6.4s Visually Complete
6.48s Fully Loaded

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#2 APPLE
0.08s Backend
1.8s Start Render
1.8s First CPU Idle
1.8s Time To Interactive
1.83s Fully Loaded
1.9s Last Painted Hero
2.08s Largest Contentful Paint
2.6s Visually Complete

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#3 WALMART
0.08s Backend
0.86s Largest Contentful Paint
1.2s Start Render
7.9s Last Painted Hero
7.9s Visually Complete
9.02s First CPU Idle
9.02s Time To Interactive
16.89s Fully Loaded

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#4 REI
0.11s Backend
0.9s Start Render
1.39s Largest Contentful Paint
7.6s Last Painted Hero
8.27s First CPU Idle
8.27s Time To Interactive
8.38s Fully Loaded
9.9s Visually Complete

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#5 AMAZON
0.11s Backend
0.6s Start Render
0.87s Largest Contentful Paint
2.92s First CPU Idle
2.92s Time To Interactive
13.96s Fully Loaded
17.2s Last Painted Hero
17.2s Visually Complete

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#6 DELL
0.13s Backend
0.8s Start Render
0.86s Largest Contentful Paint
6.78s First CPU Idle
6.78s Time To Interactive
9.8s Last Painted Hero
10s Visually Complete
11.45s Fully Loaded

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#7 COSTCO
0.16s Backend
0.8s Start Render
1.15s Largest Contentful Paint
7.9s Last Painted Hero
9.7s Visually Complete
9.73s First CPU Idle
9.73s Time To Interactive
10s Fully Loaded

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#8 TARGET
0.17s Backend
1.2s Start Render
1.48s Largest Contentful Paint
2s Visually Complete
4.4s Last Painted Hero
11.25s First CPU Idle
11.25s Time To Interactive
13.33s Fully Loaded

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#9 EBAY
0.29s Backend
1s Start Render
1.41s Largest Contentful Paint
6.92s First CPU Idle
6.92s Time To Interactive
9.04s Fully Loaded
13.2s Last Painted Hero
13.2s Visually Complete

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#10 B&H
0.31s Backend
0.87s Largest Contentful Paint
0.9s Start Render
4.47s First CPU Idle
4.47s Time To Interactive
12.93s Fully Loaded
18.3s Last Painted Hero
18.3s Visually Complete

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#11 HOME DEPOT
0.36s Backend
1.3s Start Render
1.31s Largest Contentful Paint
5.5s Last Painted Hero
12.71s First CPU Idle
12.71s Time To Interactive
41.5s Visually Complete
110.91s Fully Loaded

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#12 CRATE AND BARREL
0.39s Backend
2s Start Render
3.9s Last Painted Hero
4.02s Largest Contentful Paint
8.68s First CPU Idle
8.68s Time To Interactive
9.8s Visually Complete
13.91s Fully Loaded

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#13 ETSY
0.41s Backend
0.88s Largest Contentful Paint
1.1s Start Render
1.1s Last Painted Hero
1.1s Visually Complete
3.29s First CPU Idle
3.29s Time To Interactive
3.78s Fully Loaded

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#14 NIKE
0.48s Backend
2.2s Start Render
3.99s Largest Contentful Paint
7.78s First CPU Idle
7.78s Time To Interactive
8.33s Fully Loaded
22.4s Last Painted Hero
22.4s Visually Complete

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#15 IKEA
0.87s Backend
1.9s Start Render
2.54s Largest Contentful Paint
2.7s Last Painted Hero
5.4s Visually Complete
7.51s First CPU Idle
7.51s Time To Interactive
9s Fully Loaded

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#16 KROGER
1.01s Backend
1.84s Largest Contentful Paint
2.6s Start Render
7.6s First CPU Idle
7.6s Time To Interactive
14.36s Fully Loaded
19.6s Last Painted Hero
19.6s Visually Complete

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#17 LOWES
1.48s Backend
1.9s Start Render
2.32s Largest Contentful Paint
2.4s Last Painted Hero
16.3s First CPU Idle
16.3s Time To Interactive
34.1s Visually Complete
118.73s Fully Loaded

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#18 WISH
1.56s Backend
2.8s Start Render
6.24s Largest Contentful Paint
20.69s First CPU Idle
20.69s Time To Interactive
24.08s Fully Loaded
26.9s Last Painted Hero
26.9s Visually Complete

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