SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Backend which is when the first byte of the base HTML is received by the browser (AKA Time to First Byte).

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 CRATE AND BARREL
0.09s Backend
1.4s Start Render
2.55s Largest Contentful Paint
3.9s Last Painted Hero
3.9s Visually Complete
8.19s First CPU Idle
8.19s Time To Interactive
43.39s Fully Loaded

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#2 LEGO
0.1s Backend
0.8s Start Render
1.12s Largest Contentful Paint
4s Last Painted Hero
4s Visually Complete
7.67s First CPU Idle
7.67s Time To Interactive
7.79s Fully Loaded

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#3 APPLE
0.1s Backend
1s Start Render
1.01s Largest Contentful Paint
1.22s First CPU Idle
1.22s Time To Interactive
3.18s Fully Loaded
7s Visually Complete
7.5s Last Painted Hero

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#4 AMAZON
0.14s Backend
0.5s Start Render
0.79s Largest Contentful Paint
6.49s First CPU Idle
6.49s Time To Interactive
12s Last Painted Hero
12s Visually Complete
15.13s Fully Loaded

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#5 SEPHORA
0.15s Backend
0.7s Start Render
1.19s Largest Contentful Paint
23s Visually Complete
24.08s First CPU Idle
24.08s Time To Interactive
24.18s Fully Loaded

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#6 IKEA
0.17s Backend
0.8s Start Render
1.89s Largest Contentful Paint
3.1s Last Painted Hero
6.2s Visually Complete
10.99s First CPU Idle
24.2s Time To Interactive
24.25s Fully Loaded

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#7 DELL
0.17s Backend
0.6s Start Render
1.72s Largest Contentful Paint
3.9s Last Painted Hero
8.44s First CPU Idle
8.44s Time To Interactive
47.06s Fully Loaded
50.1s Visually Complete

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#8 COSTCO
0.17s Backend
1.3s Start Render
8s Visually Complete
8.65s Largest Contentful Paint
14.9s Last Painted Hero
19.26s Fully Loaded
19.37s First CPU Idle
19.37s Time To Interactive

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#9 B&H
0.2s Backend
0.58s Largest Contentful Paint
0.6s Start Render
2.28s First CPU Idle
2.28s Time To Interactive
18.15s Fully Loaded
19s Last Painted Hero
19s Visually Complete

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#10 WALMART
0.23s Backend
1.3s Start Render
3.03s Largest Contentful Paint
4.6s Last Painted Hero
4.6s Visually Complete
5.65s First CPU Idle
5.65s Time To Interactive
7.5s Fully Loaded

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#11 HOME DEPOT
0.25s Backend
1.2s Start Render
1.2s Largest Contentful Paint
6.5s Last Painted Hero
12.64s First CPU Idle
12.64s Time To Interactive
30.5s Visually Complete
37.18s Fully Loaded

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#12 REI
0.28s Backend
1.1s Start Render
1.3s Largest Contentful Paint
2.9s Last Painted Hero
2.9s Visually Complete
6.21s First CPU Idle
6.21s Time To Interactive
7.27s Fully Loaded

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#13 EBAY
0.38s Backend
1s Start Render
1.53s Largest Contentful Paint
6.36s First CPU Idle
6.36s Time To Interactive
10.84s Fully Loaded
15.9s Last Painted Hero
15.9s Visually Complete

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#14 STAPLES
0.38s Backend
1.69s Largest Contentful Paint
1.7s Start Render
11.97s First CPU Idle
11.97s Time To Interactive
14.1s Last Painted Hero
17.4s Visually Complete
119.35s Fully Loaded

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#15 NIKE
0.4s Backend
1.7s Start Render
4.2s Last Painted Hero
4.3s Visually Complete
4.61s Largest Contentful Paint
7.45s First CPU Idle
7.45s Time To Interactive
8.64s Fully Loaded

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#16 TARGET
0.58s Backend
1.9s Start Render
2.24s Largest Contentful Paint
6.3s Last Painted Hero
6.4s Visually Complete
11.87s First CPU Idle
11.87s Time To Interactive
14.46s Fully Loaded

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#17 LOWES
0.99s Backend
1.4s Start Render
5.79s Largest Contentful Paint
17.9s First CPU Idle
17.9s Time To Interactive
29s Visually Complete
30s Last Painted Hero
117.96s Fully Loaded

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#18 WISH
1.28s Backend
2.3s Start Render
6.68s Largest Contentful Paint
8s Last Painted Hero
12.85s First CPU Idle
12.85s Time To Interactive
15.5s Visually Complete
43.07s Fully Loaded

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#19 KROGER
1.55s Backend
2.3s Start Render
2.65s Largest Contentful Paint
7.3s Last Painted Hero
12.9s Visually Complete
14.91s First CPU Idle
14.91s Time To Interactive
17.05s Fully Loaded

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