SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Backend which is when the first byte of the base HTML is received by the browser (AKA Time to First Byte).

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 APPLE
0.09s Backend
0.9s Start Render
0.94s Largest Contentful Paint
1.14s First CPU Idle
1.14s Time To Interactive
3.47s Fully Loaded
7.5s Last Painted Hero
7.5s Visually Complete

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#2 LEGO
0.1s Backend
0.8s Start Render
1.12s Largest Contentful Paint
3.6s Last Painted Hero
3.6s Visually Complete
3.76s First CPU Idle
3.76s Time To Interactive
4.26s Fully Loaded

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#3 CRATE AND BARREL
0.11s Backend
1.4s Start Render
3.12s Largest Contentful Paint
4.9s Last Painted Hero
10.81s First CPU Idle
10.81s Time To Interactive
11s Visually Complete
21.47s Fully Loaded

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#4 WALMART
0.13s Backend
1.2s Start Render
2.57s Largest Contentful Paint
4.99s First CPU Idle
4.99s Time To Interactive
6.7s Visually Complete
6.73s Fully Loaded
6.8s Last Painted Hero

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#5 AMAZON
0.13s Backend
0.6s Start Render
0.75s Largest Contentful Paint
1.1s Last Painted Hero
4.78s First CPU Idle
4.78s Time To Interactive
15s Visually Complete
20.6s Fully Loaded

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#6 IKEA
0.14s Backend
0.8s Start Render
2.14s Largest Contentful Paint
8s Last Painted Hero
8s Visually Complete
13.02s First CPU Idle
13.02s Time To Interactive
27.08s Fully Loaded

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#7 SEPHORA
0.15s Backend
0.9s Start Render
20.17s Largest Contentful Paint
23s Visually Complete
24.85s First CPU Idle
24.85s Time To Interactive
24.91s Fully Loaded

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#8 B&H
0.16s Backend
0.5s Start Render
0.54s Largest Contentful Paint
2.06s First CPU Idle
2.06s Time To Interactive
18.11s Fully Loaded
18.6s Last Painted Hero
18.6s Visually Complete

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#9 COSTCO
0.27s Backend
1.2s Start Render
7.28s Largest Contentful Paint
13s Last Painted Hero
13s Visually Complete
13.63s First CPU Idle
13.63s Time To Interactive
13.77s Fully Loaded

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#10 EBAY
0.32s Backend
0.9s Start Render
1.84s Largest Contentful Paint
4.69s First CPU Idle
4.69s Time To Interactive
10.7s Fully Loaded
14.7s Last Painted Hero
14.7s Visually Complete

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#11 STAPLES
0.32s Backend
0.7s Start Render
1.04s Largest Contentful Paint
11.51s First CPU Idle
11.51s Time To Interactive
16.1s Last Painted Hero
16.4s Visually Complete
118.43s Fully Loaded

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#12 HOME DEPOT
0.35s Backend
1.6s Start Render
1.63s Largest Contentful Paint
9s Last Painted Hero
15.15s First CPU Idle
15.15s Time To Interactive
32.3s Visually Complete
34.28s Fully Loaded

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#13 DELL
0.36s Backend
0.7s Start Render
1.02s Largest Contentful Paint
3.5s Last Painted Hero
7.9s First CPU Idle
7.9s Time To Interactive
46.76s Fully Loaded
50.1s Visually Complete

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#14 REI
0.36s Backend
1.1s Start Render
1.41s Largest Contentful Paint
2.6s Last Painted Hero
5.88s First CPU Idle
5.88s Time To Interactive
7.09s Fully Loaded
8.8s Visually Complete

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#15 NIKE
0.42s Backend
1.8s Start Render
3.77s Largest Contentful Paint
7.88s First CPU Idle
7.88s Time To Interactive
22.1s Last Painted Hero
22.1s Visually Complete
22.43s Fully Loaded

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#16 TARGET
0.45s Backend
1.7s Start Render
1.98s Largest Contentful Paint
5.9s Last Painted Hero
6.1s Visually Complete
10.83s First CPU Idle
10.83s Time To Interactive
14.02s Fully Loaded

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#17 LOWES
0.75s Backend
1.4s Start Render
2.1s Last Painted Hero
5.44s Largest Contentful Paint
8.5s Visually Complete
16.02s First CPU Idle
16.02s Time To Interactive
116.88s Fully Loaded

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#18 KROGER
1.09s Backend
1.7s Start Render
2.12s Largest Contentful Paint
7.5s Last Painted Hero
10.3s Visually Complete
11.55s First CPU Idle
11.55s Time To Interactive
15.22s Fully Loaded

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#19 WISH
1.24s Backend
2.3s Start Render
6.34s Largest Contentful Paint
8.5s Last Painted Hero
11.49s First CPU Idle
11.49s Time To Interactive
15.1s Visually Complete
23.08s Fully Loaded

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