SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Backend which is when the first byte of the base HTML is received by the browser (AKA Time to First Byte).

RETAIL SITES IN USA ON A DESKTOP FAST CONNECTION

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#1 WALMART
0.08s Backend
0.77s Largest Contentful Paint
0.8s Start Render
4.4s Last Painted Hero
4.8s Visually Complete
8.51s First CPU Idle
8.51s Time To Interactive
12.64s Fully Loaded

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#2 CRATE AND BARREL
0.08s Backend
1.4s Start Render
1.65s Largest Contentful Paint
3.7s Last Painted Hero
3.7s Visually Complete
8.66s First CPU Idle
8.66s Time To Interactive
17.76s Fully Loaded

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#3 APPLE
0.09s Backend
0.6s Start Render
1.15s First CPU Idle
1.15s Time To Interactive
1.46s Fully Loaded
1.5s Largest Contentful Paint
1.5s Last Painted Hero
1.5s Visually Complete

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#4 AMAZON
0.11s Backend
0.4s Start Render
4.3s Last Painted Hero
5.9s First CPU Idle
5.9s Time To Interactive
17.24s Largest Contentful Paint
18.69s Fully Loaded
23.5s Visually Complete

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#5 DELL
0.12s Backend
0.4s Start Render
0.73s Largest Contentful Paint
2.5s Last Painted Hero
5.94s First CPU Idle
5.94s Time To Interactive
45.27s Fully Loaded
49.6s Visually Complete

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#6 IKEA
0.13s Backend
0.9s Start Render
2.07s Largest Contentful Paint
3.3s Last Painted Hero
3.3s Visually Complete
4.84s First CPU Idle
4.84s Time To Interactive
6.11s Fully Loaded

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#7 NIKE
0.16s Backend
2.1s Start Render
5.96s Largest Contentful Paint
9.89s First CPU Idle
9.89s Time To Interactive
13.27s Fully Loaded
13.8s Last Painted Hero
13.8s Visually Complete

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#8 LEGO
0.17s Backend
0.9s Start Render
1.28s Largest Contentful Paint
4.5s Last Painted Hero
4.5s Visually Complete
4.59s First CPU Idle
4.59s Time To Interactive
4.97s Fully Loaded

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#9 HOME DEPOT
0.22s Backend
1.3s Start Render
1.31s Largest Contentful Paint
5.1s Last Painted Hero
12.26s First CPU Idle
12.26s Time To Interactive
28.7s Visually Complete
30.8s Fully Loaded

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#10 EBAY
0.28s Backend
0.8s Start Render
1.06s Largest Contentful Paint
1.1s Visually Complete
1.9s Last Painted Hero
4.02s First CPU Idle
4.02s Time To Interactive
7.84s Fully Loaded

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#11 B&H
0.28s Backend
0.6s Start Render
0.66s Largest Contentful Paint
0.7s Last Painted Hero
2.1s Visually Complete
2.86s First CPU Idle
2.86s Time To Interactive
16.07s Fully Loaded

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#12 REI
0.33s Backend
1s Start Render
1.42s Largest Contentful Paint
2.6s Last Painted Hero
4.18s First CPU Idle
4.18s Time To Interactive
5.6s Visually Complete
5.76s Fully Loaded

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#13 COSTCO
0.36s Backend
0.9s Start Render
14s Last Painted Hero
14s Visually Complete
20.22s First CPU Idle
20.22s Time To Interactive
20.56s Largest Contentful Paint
29.47s Fully Loaded

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#14 ETSY
0.55s Backend
1.2s Start Render
1.4s Largest Contentful Paint
1.4s Last Painted Hero
1.5s Visually Complete
2.93s First CPU Idle
2.93s Time To Interactive
4.43s Fully Loaded

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#15 TARGET
0.6s Backend
1.8s Start Render
1.84s Largest Contentful Paint
3.2s Last Painted Hero
7.57s First CPU Idle
7.57s Time To Interactive
9.86s Fully Loaded
11.1s Visually Complete

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#16 WISH
1.11s Backend
2s Start Render
6.28s Largest Contentful Paint
8s Last Painted Hero
11.8s First CPU Idle
11.8s Time To Interactive
14.3s Fully Loaded
14.8s Visually Complete

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#17 KROGER
1.21s Backend
2.35s Largest Contentful Paint
2.4s Start Render
4.2s Last Painted Hero
4.3s Visually Complete
8.16s First CPU Idle
8.16s Time To Interactive
11.45s Fully Loaded

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#18 LOWES
1.63s Backend
1.8s Start Render
2.29s Largest Contentful Paint
2.5s Last Painted Hero
16.78s First CPU Idle
16.78s Time To Interactive
17.5s Visually Complete
35.94s Fully Loaded

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