Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Tested every day on an emulated Nexus 5X mobile at 3G Slow ( 400Kbps/400Kbps 400ms RTT). Find out more about why it's so important to test at slow speeds. Sites are sorted by SpeedIndex which is the average time at which visible parts of the page are displayed.

RETAIL SITES IN JAPAN ON A SLOW CONNECTION

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#1 MUJI
0s Start Render
0s First CPU Idle
0s Visually Complete
3.1s Backend
24.25s Fully Loaded

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#2 YODOBASHI
3.38s Backend
7.1s Start Render
22.11s Largest Contentful Paint
24.19s First CPU Idle
24.19s Time To Interactive
26.2s Last Painted Hero
26.2s Visually Complete
40.92s Fully Loaded

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#3 AEONNET
1.9s Backend
8.3s Start Render
9.82s Largest Contentful Paint
13.22s First CPU Idle
18.6s Last Painted Hero
20.5s Visually Complete
54.53s Time To Interactive
58.31s Fully Loaded

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#4 AMAZON
2.01s Backend
7.1s Start Render
7.54s First CPU Idle
7.8s Last Painted Hero
7.82s Largest Contentful Paint
19.67s Time To Interactive
53.3s Visually Complete
81.06s Fully Loaded

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#5 BELLUNA
3.98s Backend
10.5s Start Render
19.34s Largest Contentful Paint
20.56s First CPU Idle
97.89s Time To Interactive
105.9s Fully Loaded
108.6s Last Painted Hero
108.6s Visually Complete

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#6 YAMADA
2.64s Backend
16.1s Start Render
16.13s Largest Contentful Paint
19.97s First CPU Idle
27.1s Last Painted Hero
42.8s Visually Complete
71.78s Time To Interactive
100.69s Fully Loaded

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#7 RAKUTEN
3.12s Backend
8.6s Start Render
15.69s First CPU Idle
15.69s Time To Interactive
24.76s Largest Contentful Paint
87.2s Last Painted Hero
87.2s Visually Complete
87.51s Fully Loaded

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#8 ONWARD CROSSET
3.12s Backend
41.6s Start Render
43.34s Largest Contentful Paint
63.1s Visually Complete
64.08s First CPU Idle
64.08s Time To Interactive
120.06s Fully Loaded

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#9 OMNI7
3.17s Backend
42.7s Start Render
42.89s First CPU Idle
78.97s Largest Contentful Paint
84.2s Visually Complete
112.97s Time To Interactive
149.32s Fully Loaded

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