Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Tested every day on a desktop Chrome desktop browser with a fast connection (25Mbps/10Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN EUROPE ON A FAST CONNECTION

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#1 AMAZON
0.11s Backend
0.3s Start Render
0.74s Largest Contentful Paint
0.8s Visually Complete
2.1s Last Painted Hero
2.16s First CPU Idle
2.16s Time To Interactive
37.56s Fully Loaded

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#2 TESCO
0.26s Backend
0.4s Start Render
0.93s First CPU Idle
0.93s Time To Interactive
0.97s Largest Contentful Paint
8.22s Fully Loaded
11.9s Visually Complete
12s Last Painted Hero

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#3 AUCHAN
0.15s Backend
0.5s Start Render
0.88s Largest Contentful Paint
1.55s First CPU Idle
1.55s Time To Interactive
1.66s Fully Loaded
1.9s Last Painted Hero
1.9s Visually Complete

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#4 EDEKA
0.15s Backend
0.5s Start Render
0.75s Largest Contentful Paint
1.37s First CPU Idle
1.37s Time To Interactive
1.59s Fully Loaded
1.7s Last Painted Hero
1.7s Visually Complete

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#5 CARREFOUR
0.14s Backend
0.6s Start Render
4.7s First CPU Idle
4.7s Time To Interactive
5.04s Largest Contentful Paint
6.27s Fully Loaded
6.9s Last Painted Hero
6.9s Visually Complete

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#6 ASOS
0.08s Backend
0.7s Start Render
1.43s Largest Contentful Paint
1.6s Last Painted Hero
3.7s Visually Complete
5.22s First CPU Idle
5.22s Time To Interactive
7.03s Fully Loaded

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#7 REWE
0.18s Backend
0.7s Start Render
1.05s Largest Contentful Paint
3.15s First CPU Idle
3.15s Time To Interactive
4.06s Fully Loaded
5s Last Painted Hero
5.1s Visually Complete

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#8 ALDI
0.09s Backend
1s Start Render
2.28s First CPU Idle
2.28s Time To Interactive
2.33s Largest Contentful Paint
2.4s Last Painted Hero
2.8s Visually Complete
3.55s Fully Loaded

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#9 LIDL
0.12s Backend
1.1s Start Render
1.67s Largest Contentful Paint
1.9s Last Painted Hero
2.7s Visually Complete
4.55s First CPU Idle
4.55s Time To Interactive
9.58s Fully Loaded

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#10 E.LECLERC
0.16s Backend
1.3s Largest Contentful Paint
1.4s Start Render
5.53s Fully Loaded
5.81s First CPU Idle
5.81s Time To Interactive
12s Last Painted Hero
12s Visually Complete

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