Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Tested every day on a desktop Chrome desktop browser with a fast connection (25Mbps/10Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN EUROPE ON A FAST CONNECTION

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#1 ASOS
0.08s Backend
0.4s Start Render
0.98s Largest Contentful Paint
4.98s First CPU Idle
4.98s Time To Interactive
5s Last Painted Hero
5s Visually Complete
6.47s Fully Loaded

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#2 CARREFOUR
0.19s Backend
0.5s Start Render
1.08s Largest Contentful Paint
2.8s Visually Complete
2.89s First CPU Idle
2.89s Time To Interactive
2.9s Last Painted Hero
4.72s Fully Loaded

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#3 TESCO
0.1s Backend
0.5s Start Render
1.11s Largest Contentful Paint
3.74s First CPU Idle
3.74s Time To Interactive
4.47s Fully Loaded
7.4s Visually Complete
7.6s Last Painted Hero

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#4 AMAZON
0.13s Backend
0.6s Start Render
0.96s Largest Contentful Paint
1.4s Last Painted Hero
3.29s First CPU Idle
3.29s Time To Interactive
13.2s Visually Complete
17.92s Fully Loaded

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#5 REWE
0.18s Backend
0.7s Start Render
0.88s Largest Contentful Paint
3.03s First CPU Idle
3.03s Time To Interactive
3.7s Last Painted Hero
3.7s Visually Complete
4.87s Fully Loaded

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#6 EDEKA
0.29s Backend
0.8s Start Render
1.8s Last Painted Hero
2.03s First CPU Idle
2.03s Time To Interactive
2.13s Largest Contentful Paint
2.2s Visually Complete
2.22s Fully Loaded

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#7 ALDI
0.09s Backend
0.9s Start Render
2.31s First CPU Idle
2.31s Time To Interactive
2.37s Fully Loaded
2.44s Largest Contentful Paint
2.8s Last Painted Hero
2.8s Visually Complete

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#8 E.LECLERC
0.17s Backend
1.1s Start Render
4.85s Largest Contentful Paint
5.17s First CPU Idle
5.17s Time To Interactive
10.44s Fully Loaded
15.5s Visually Complete
15.6s Last Painted Hero

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#9 LIDL
0.08s Backend
1.2s Start Render
1.65s Largest Contentful Paint
2.1s Last Painted Hero
2.1s Visually Complete
6.48s First CPU Idle
6.48s Time To Interactive
10.59s Fully Loaded

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#10 AUCHAN
0.09s Backend
1.78s Largest Contentful Paint
2.2s Start Render
3.1s First CPU Idle
3.1s Time To Interactive
4.98s Fully Loaded
7.9s Last Painted Hero
7.9s Visually Complete

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