SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN EUROPE ON A DESKTOP FAST CONNECTION

See full dashboard comparing all sites >

#1 AMAZON
0.17s Backend
0.5s Start Render
0.84s Largest Contentful Paint
4.01s First CPU Idle
4.01s Time To Interactive
14.36s Fully Loaded
18.2s Last Painted Hero
18.2s Visually Complete

Explore why this site is the fastest >

#2 AUCHAN
0.13s Backend
0.5s Start Render
1.06s Largest Contentful Paint
1.55s First CPU Idle
1.55s Time To Interactive
4.25s Fully Loaded
6.7s Last Painted Hero
6.7s Visually Complete

Explore this site >

#3 ASOS
0.19s Backend
0.6s Start Render
1.16s Largest Contentful Paint
2.5s Last Painted Hero
4.5s Visually Complete
4.94s First CPU Idle
4.94s Time To Interactive
7.77s Fully Loaded

Explore this site >

#4 EDEKA
0.18s Backend
0.7s Start Render
1.05s Largest Contentful Paint
1.89s First CPU Idle
1.89s Time To Interactive
2s Last Painted Hero
2s Visually Complete
2.2s Fully Loaded

Explore this site >

#5 DUNELM
0.1s Backend
0.7s Start Render
1.28s Largest Contentful Paint
1.3s Last Painted Hero
1.99s First CPU Idle
1.99s Time To Interactive
2s Visually Complete
2.45s Fully Loaded

Explore this site >

#6 CARREFOUR
0.13s Backend
0.9s Start Render
0.9s Largest Contentful Paint
1.4s Last Painted Hero
1.4s Visually Complete
4.15s First CPU Idle
4.15s Time To Interactive
4.61s Fully Loaded

Explore this site >

#7 REWE
0.18s Backend
0.9s Start Render
1.36s Largest Contentful Paint
4.62s First CPU Idle
4.62s Time To Interactive
4.7s Last Painted Hero
4.7s Visually Complete
6.87s Fully Loaded

Explore this site >

#8 IKEA
0.18s Backend
0.9s Start Render
1.58s Largest Contentful Paint
3.1s Last Painted Hero
5.8s Visually Complete
8.76s First CPU Idle
8.76s Time To Interactive
8.8s Fully Loaded

Explore this site >

#9 OTTO
0.07s Backend
1.1s Start Render
7.5s First CPU Idle
7.5s Time To Interactive
7.92s Largest Contentful Paint
8s Last Painted Hero
8.64s Fully Loaded
12s Visually Complete

Explore this site >

#10 ALDI
0.1s Backend
1.2s Start Render
1.21s Largest Contentful Paint
1.55s First CPU Idle
1.55s Time To Interactive
2.74s Fully Loaded
2.8s Last Painted Hero
2.8s Visually Complete

Explore why this site is the slowest >

#11 LIDL
0.1s Backend
1.3s Start Render
2.24s Largest Contentful Paint
3.69s First CPU Idle
3.69s Time To Interactive
10.14s Fully Loaded
10.4s Last Painted Hero
10.4s Visually Complete

Explore this site >

#12 E.LECLERC
0.17s Backend
1.3s Start Render
3.05s Largest Contentful Paint
3.5s Last Painted Hero
3.54s First CPU Idle
3.54s Time To Interactive
4.7s Visually Complete
6.5s Fully Loaded

Explore this site >

#13 ZALANDO
0.32s Backend
1.28s Largest Contentful Paint
1.3s Start Render
3.39s First CPU Idle
3.39s Time To Interactive
55.3s Last Painted Hero
55.3s Visually Complete
117.7s Fully Loaded

Explore this site >

#14 LEGO
0.92s Backend
1.7s Start Render
1.74s Largest Contentful Paint
7.18s Fully Loaded
7.26s First CPU Idle
7.26s Time To Interactive
7.3s Last Painted Hero
7.3s Visually Complete

Explore this site >

#15 TESCO
0.41s Backend
1.89s Largest Contentful Paint
1.9s Start Render
2.2s Last Painted Hero
2.2s Visually Complete
6.39s First CPU Idle
6.39s Time To Interactive
6.86s Fully Loaded

Explore this site >