SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN EUROPE ON A DESKTOP FAST CONNECTION

See full dashboard comparing all sites >

#1 ASOS
0.14s Backend
0.5s Start Render
1.02s Largest Contentful Paint
2.2s Last Painted Hero
4.6s Visually Complete
5.22s First CPU Idle
5.22s Time To Interactive
7.61s Fully Loaded

Explore why this site is the fastest >

#2 DUNELM
0.12s Backend
0.6s Start Render
1.04s Largest Contentful Paint
2.21s First CPU Idle
2.21s Time To Interactive
2.31s Fully Loaded
8s Visually Complete
8.5s Last Painted Hero

Explore this site >

#3 AMAZON
0.18s Backend
0.6s Start Render
0.71s Largest Contentful Paint
3.14s First CPU Idle
3.14s Time To Interactive
14s Last Painted Hero
14s Visually Complete
18.53s Fully Loaded

Explore this site >

#4 EDEKA
0.18s Backend
0.97s Largest Contentful Paint
1s Start Render
1s First CPU Idle
1s Time To Interactive
1s Last Painted Hero
1s Visually Complete
1.22s Fully Loaded

Explore this site >

#5 IKEA
0.14s Backend
1.1s Start Render
3.64s Largest Contentful Paint
5.4s Last Painted Hero
9.4s Visually Complete
14.47s Fully Loaded
18.08s First CPU Idle
18.08s Time To Interactive

Explore this site >

#6 AUCHAN
0.16s Backend
1.07s Largest Contentful Paint
1.1s Start Render
2.29s First CPU Idle
2.29s Time To Interactive
2.8s Last Painted Hero
2.8s Visually Complete
4.83s Fully Loaded

Explore this site >

#7 CARREFOUR
0.12s Backend
1.2s Start Render
1.2s Largest Contentful Paint
3.49s First CPU Idle
3.49s Time To Interactive
3.5s Visually Complete
3.7s Last Painted Hero
3.86s Fully Loaded

Explore this site >

#8 OTTO
0.08s Backend
1.2s Start Render
9.48s Largest Contentful Paint
9.5s Last Painted Hero
9.5s Visually Complete
9.66s First CPU Idle
9.66s Time To Interactive
10.99s Fully Loaded

Explore this site >

#9 LEGO
0.61s Backend
1.4s Start Render
1.72s Largest Contentful Paint
4.59s First CPU Idle
4.59s Time To Interactive
4.62s Fully Loaded
4.7s Last Painted Hero
4.7s Visually Complete

Explore this site >

#10 ALDI
0.13s Backend
1.4s Start Render
1.42s Largest Contentful Paint
2.35s First CPU Idle
2.35s Time To Interactive
2.7s Last Painted Hero
2.7s Visually Complete
3.67s Fully Loaded

Explore why this site is the slowest >

#11 E.LECLERC
0.19s Backend
1.4s Start Render
3.12s Largest Contentful Paint
4s First CPU Idle
4s Time To Interactive
7s Last Painted Hero
7s Visually Complete
11.05s Fully Loaded

Explore this site >

#12 ZALANDO
0.34s Backend
1.5s Start Render
1.53s Largest Contentful Paint
3.94s First CPU Idle
3.94s Time To Interactive
55.5s Last Painted Hero
55.5s Visually Complete
117.99s Fully Loaded

Explore this site >

#13 LIDL
0.11s Backend
1.9s Start Render
2.92s Largest Contentful Paint
4.02s First CPU Idle
4.02s Time To Interactive
11.14s Fully Loaded
11.5s Last Painted Hero
11.5s Visually Complete

Explore this site >

#14 TESCO
0.38s Backend
2.09s Largest Contentful Paint
2.1s Start Render
2.5s Last Painted Hero
4.2s Visually Complete
7.75s First CPU Idle
7.75s Time To Interactive
7.97s Fully Loaded

Explore this site >