SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN EUROPE ON A DESKTOP FAST CONNECTION

See full dashboard comparing all sites >

#1 ASOS
0.12s Backend
0.5s Start Render
1.22s Largest Contentful Paint
2.6s Last Painted Hero
4s Visually Complete
5.02s First CPU Idle
5.02s Time To Interactive
7.88s Fully Loaded

Explore why this site is the fastest >

#2 AUCHAN
0.1s Backend
0.5s Start Render
0.91s Largest Contentful Paint
2.41s First CPU Idle
2.41s Time To Interactive
4.59s Fully Loaded
7.3s Last Painted Hero
7.3s Visually Complete

Explore this site >

#3 AMAZON
0.15s Backend
0.6s Start Render
2.7s Last Painted Hero
2.72s Largest Contentful Paint
4.83s First CPU Idle
4.83s Time To Interactive
6s Visually Complete
17.23s Fully Loaded

Explore this site >

#4 DUNELM
0.11s Backend
0.6s Start Render
1.08s Largest Contentful Paint
1.1s Last Painted Hero
2.2s Visually Complete
2.21s First CPU Idle
2.21s Time To Interactive
2.28s Fully Loaded

Explore this site >

#5 EDEKA
0.35s Backend
1s Start Render
1.09s Largest Contentful Paint
1.15s First CPU Idle
1.15s Time To Interactive
1.2s Last Painted Hero
1.2s Visually Complete
1.27s Fully Loaded

Explore this site >

#6 CARREFOUR
0.12s Backend
1.2s Start Render
1.21s Largest Contentful Paint
3.57s First CPU Idle
3.57s Time To Interactive
4.32s Fully Loaded
4.4s Last Painted Hero
4.4s Visually Complete

Explore this site >

#7 IKEA
0.15s Backend
1.2s Start Render
2.91s Largest Contentful Paint
5s Last Painted Hero
5.9s Visually Complete
9.52s First CPU Idle
9.52s Time To Interactive
10.24s Fully Loaded

Explore this site >

#8 ALDI
0.08s Backend
1.3s Start Render
1.32s Largest Contentful Paint
1.72s First CPU Idle
1.72s Time To Interactive
3s Last Painted Hero
3s Visually Complete
3.8s Fully Loaded

Explore this site >

#9 OTTO
0.07s Backend
1.3s Start Render
2.14s Largest Contentful Paint
8.4s Last Painted Hero
8.4s Visually Complete
8.41s First CPU Idle
8.41s Time To Interactive
10.69s Fully Loaded

Explore this site >

#10 ZALANDO
0.34s Backend
1.4s Start Render
1.41s Largest Contentful Paint
3.92s First CPU Idle
3.92s Time To Interactive
6.5s Last Painted Hero
6.5s Visually Complete
117.85s Fully Loaded

Explore why this site is the slowest >

#11 E.LECLERC
0.18s Backend
1.6s Start Render
3.46s Largest Contentful Paint
4.3s Last Painted Hero
4.71s First CPU Idle
4.71s Time To Interactive
5.3s Visually Complete
11.41s Fully Loaded

Explore this site >

#12 LEGO
1.13s Backend
1.9s Start Render
2.14s Largest Contentful Paint
3.95s First CPU Idle
3.95s Time To Interactive
4s Last Painted Hero
4s Visually Complete
4.21s Fully Loaded

Explore this site >

#13 LIDL
0.12s Backend
2.1s Start Render
3.06s Largest Contentful Paint
4.12s First CPU Idle
4.12s Time To Interactive
10.98s Fully Loaded
11.4s Last Painted Hero
11.4s Visually Complete

Explore this site >

#14 TESCO
0.42s Backend
2.2s Start Render
2.26s Largest Contentful Paint
2.6s Last Painted Hero
4.3s Visually Complete
7.96s First CPU Idle
7.96s Time To Interactive
8.23s Fully Loaded

Explore this site >

#15 REWE
0.17s Backend
1.2s Start Render
1.31s Largest Contentful Paint
4.54s First CPU Idle
4.54s Time To Interactive
4.6s Last Painted Hero
4.6s Visually Complete
6.84s Fully Loaded

Explore this site >