SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN EUROPE ON A DESKTOP FAST CONNECTION

See full dashboard comparing all sites >

#1 AMAZON
0.2s Backend
0.6s Start Render
2.09s Largest Contentful Paint
2.4s Last Painted Hero
2.4s Visually Complete
3.28s First CPU Idle
3.28s Time To Interactive
14.29s Fully Loaded

Explore why this site is the fastest >

#2 AUCHAN
0.11s Backend
0.6s Start Render
0.82s Largest Contentful Paint
2.46s First CPU Idle
2.46s Time To Interactive
2.6s Last Painted Hero
2.6s Visually Complete
4s Fully Loaded

Explore this site >

#3 DUNELM
0.12s Backend
0.6s Start Render
1.02s Largest Contentful Paint
2.12s First CPU Idle
2.12s Time To Interactive
2.15s Fully Loaded
8s Visually Complete
8.5s Last Painted Hero

Explore this site >

#4 ASOS
0.14s Backend
0.7s Start Render
1.15s Largest Contentful Paint
3.8s Last Painted Hero
4.4s Visually Complete
5.37s First CPU Idle
5.37s Time To Interactive
8.52s Fully Loaded

Explore this site >

#5 EDEKA
0.2s Backend
0.8s Start Render
0.81s Largest Contentful Paint
0.9s Last Painted Hero
0.9s Visually Complete
0.92s First CPU Idle
0.92s Time To Interactive
1.12s Fully Loaded

Explore this site >

#6 LEGO
0.13s Backend
1s Start Render
1.03s Largest Contentful Paint
3.42s First CPU Idle
3.42s Time To Interactive
3.45s Fully Loaded
3.6s Last Painted Hero
3.6s Visually Complete

Explore this site >

#7 CARREFOUR
0.14s Backend
1.1s Start Render
1.13s Largest Contentful Paint
4.06s First CPU Idle
4.06s Time To Interactive
4.55s Fully Loaded
4.7s Last Painted Hero
4.7s Visually Complete

Explore this site >

#8 IKEA
0.24s Backend
1.4s Start Render
2.78s Largest Contentful Paint
6.2s Visually Complete
7.3s Last Painted Hero
11.67s First CPU Idle
11.67s Time To Interactive
11.77s Fully Loaded

Explore this site >

#9 ALDI
0.14s Backend
1.31s Largest Contentful Paint
1.5s Start Render
1.75s First CPU Idle
1.75s Time To Interactive
3.5s Last Painted Hero
3.5s Visually Complete
3.77s Fully Loaded

Explore this site >

#10 OTTO
0.07s Backend
1.6s Start Render
2.47s Largest Contentful Paint
9.46s First CPU Idle
9.46s Time To Interactive
9.6s Last Painted Hero
9.6s Visually Complete
11.3s Fully Loaded

Explore why this site is the slowest >

#11 ZALANDO
0.39s Backend
1.6s Start Render
1.65s Largest Contentful Paint
4.65s First CPU Idle
4.65s Time To Interactive
7s Last Painted Hero
7s Visually Complete
118.34s Fully Loaded

Explore this site >

#12 E.LECLERC
0.34s Backend
1.7s Start Render
3.04s Largest Contentful Paint
3.8s Last Painted Hero
5.2s Visually Complete
6.74s First CPU Idle
6.74s Time To Interactive
11.19s Fully Loaded

Explore this site >

#13 TESCO
0.35s Backend
1.84s Largest Contentful Paint
2s Start Render
2.2s Last Painted Hero
4.2s Visually Complete
7.7s First CPU Idle
7.7s Time To Interactive
7.95s Fully Loaded

Explore this site >

#14 LIDL
0.12s Backend
2.3s Start Render
2.46s Largest Contentful Paint
4.68s First CPU Idle
4.68s Time To Interactive
10.76s Fully Loaded
11.3s Last Painted Hero
11.3s Visually Complete

Explore this site >