SpeedCurve

Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Desktop Fast - Tested every day in Chrome with a fast connection (80Mbps/40Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN EUROPE ON A DESKTOP FAST CONNECTION

See full dashboard comparing all sites >

#1 AMAZON
0.16s Backend
0.5s Start Render
0.8s Largest Contentful Paint
2.86s First CPU Idle
2.86s Time To Interactive
14s Last Painted Hero
16.5s Visually Complete
18.99s Fully Loaded

Explore why this site is the fastest >

#2 AUCHAN
0.1s Backend
0.5s Start Render
0.87s Largest Contentful Paint
2.36s First CPU Idle
2.36s Time To Interactive
2.4s Last Painted Hero
2.4s Visually Complete
4.49s Fully Loaded

Explore this site >

#3 ASOS
0.11s Backend
0.6s Start Render
1.14s Largest Contentful Paint
2.5s Last Painted Hero
4s Visually Complete
4.86s First CPU Idle
4.86s Time To Interactive
7.78s Fully Loaded

Explore this site >

#4 DUNELM
0.11s Backend
0.6s Start Render
1.09s Largest Contentful Paint
2.16s First CPU Idle
2.16s Time To Interactive
2.25s Fully Loaded
8.5s Last Painted Hero
8.5s Visually Complete

Explore this site >

#5 EDEKA
0.16s Backend
0.8s Start Render
0.83s Largest Contentful Paint
0.85s First CPU Idle
0.85s Time To Interactive
0.9s Last Painted Hero
0.9s Visually Complete
1.06s Fully Loaded

Explore this site >

#6 IKEA
0.15s Backend
1s Start Render
2.31s Largest Contentful Paint
3.7s Last Painted Hero
5.2s Visually Complete
7.23s First CPU Idle
7.23s Time To Interactive
7.92s Fully Loaded

Explore this site >

#7 LEGO
0.13s Backend
1s Start Render
1s Largest Contentful Paint
3.5s Last Painted Hero
3.5s Visually Complete
3.95s First CPU Idle
3.95s Time To Interactive
3.97s Fully Loaded

Explore this site >

#8 CARREFOUR
0.11s Backend
1.1s Start Render
1.1s Largest Contentful Paint
3.13s First CPU Idle
3.13s Time To Interactive
3.4s Visually Complete
3.5s Last Painted Hero
4.1s Fully Loaded

Explore this site >

#9 ALDI
0.09s Backend
1.19s Largest Contentful Paint
1.2s Start Render
2.68s First CPU Idle
2.68s Time To Interactive
3s Last Painted Hero
3s Visually Complete
3.8s Fully Loaded

Explore this site >

#10 OTTO
0.07s Backend
1.2s Start Render
4.3s Visually Complete
9.8s Largest Contentful Paint
10s Last Painted Hero
10.49s First CPU Idle
10.49s Time To Interactive
12.3s Fully Loaded

Explore why this site is the slowest >

#11 ZALANDO
0.34s Backend
1.2s Start Render
1.24s Largest Contentful Paint
3.85s First CPU Idle
3.85s Time To Interactive
55.1s Last Painted Hero
55.1s Visually Complete
117.65s Fully Loaded

Explore this site >

#12 LIDL
0.16s Backend
1.5s Start Render
2.76s Largest Contentful Paint
4.12s First CPU Idle
4.12s Time To Interactive
11.27s Fully Loaded
11.4s Last Painted Hero
11.4s Visually Complete

Explore this site >

#13 E.LECLERC
0.19s Backend
1.6s Start Render
3.59s Largest Contentful Paint
4.2s Last Painted Hero
4.35s First CPU Idle
4.35s Time To Interactive
6.6s Visually Complete
7.77s Fully Loaded

Explore this site >

#14 TESCO
0.45s Backend
2.1s Start Render
2.12s Largest Contentful Paint
2.5s Last Painted Hero
3.6s Visually Complete
6.93s First CPU Idle
6.93s Time To Interactive
7.56s Fully Loaded

Explore this site >